For those Trade and Construction business owners who don’t know. Networking is huge for your Trade and Construction Brand and Marketing. BNI is an organisation that has ‘chapters’ (networking groups) all over the world. And globally, is THE most successful networking organisation. Intro out the way. This point of view looks at both sides of the coin. To help Trade and Construction business owners understand from the get-go whether this is the place for you or not when it comes to ‘category breakdowns’. New to networking or a long-standing member, we cover things to look out for to protect your category within your membership. So, you get the most and best out of your experience. Let’s dive in.