Setting your Facebook Handle is the most important part of setting up your page for your Trade and Construction business when it comes to your brand and marketing. If you don’t set it up correctly you risk clients not finding your page or worst still… ending up on a competitor’s page. Yikes. We’ve listed the biggest 5 mistakes we see Trade and Construction business owners make in their marketing when it comes to their handle and how to avoid making these. Social Media plays a huge part in growing your Trade and Construction business, but the foundations need to be right in the first place to make sure you can work towards reaping big rewards. So find out exactly what a Facebook Handle is, how to create one, the importance of it in your marketing and what pitfalls to avoid.