THE BLOG.

5 Ways To Use Your Trade And Construction Reviews To Get More Business.
5 ways to use your Trade and Construction reviews to get you more business. Through a combination of online and offline creative ideas, you can start using your reviews to do more of the heavy lifting in your brand and marketing. Collecting reviews is the hard part. But you’ve already done that. Don’t leave money on the table. Find out how these 5 ideas can help get more eyeballs on your company, generate more enquiries, and convert leads - all by using the reviews you already have in your business.

7 Reasons To Seriously Consider Online Networking for Your Trade & Construction Business.
I’m going to share with you the 9 reasons you should seriously consider Online Networking as part of your strategy to grow your Trades and Construction business. Yes, for many Trades, in-person meetings appear to be more favourable on the surface. However. There are some SERIOUS benefits go going digital that include saving hours of time every week, growing your Trade or Construction business FASTER in areas you want to start working in, as well as showing us behind the scenes of your business and becoming much more memorable as a brand - which will increase enquiries and rocket those conversions. Nice. We share tips and tricks on exactly how online networking can be your new best friend in this blog.

The Easiest Brand Idea You Can Use To Stand Out From Other Trade and construction companies.

How Trevor Started Fixing His Marketing For His Decorating Business.
I think like most Trades feel, there just doesn't seem to be enough hours in the day and you need to have a thousand hats on. It’s hectic. It's a good feeling when you've got loads of work, but it can very soon get out of control. And then there’s the marketing side. When I started my decorating business, you didn't have to do as much on your brand and marketing. But now it's really important to keep your marketing for your Trades business up to date. Everything I got from Marshmallow was really simple to understand. If you know Marshmallow, they are a lot like Trades people. They're quite direct, straight talking and they don't mess around. It was like having your own marketing department as part of your Trades business.

5 Tips For Getting More Reviews For Your Trade and construction Business.
‘I don’t worry about reviews. I rely on word of mouth for my Trades business.’ Tell me how often you’ve said or heard this one. A lot, I’m going to guess Is the answer. Ok, let me tell it to you straight. Word of mouth is great. But if you really want to build your Trade business and are serious about scaling it and taking it the next level - more vans on the road, a bigger team, higher turn over - in this day and age, you cannot rely on word of mouth alone. Because word of mouth relies on individuals. And you have no control over that. In order to build your Trades brand and reputation, online reviews are your new best friend. So now we need to know how to bag them…

How to Brand your Trade and construction Facebook Page in 5 Easy Steps.
Whether you’re thinking about setting up your first ever Facebook page for your Trades business or you already have a page you’ve been using for years. Trades waste so much time and energy ‘doing their Facebook’ and never reap the rewards they deserve because they haven’t got the brand basics right. You have to get these right if you want to nail your Trades business online. There are 5 brand steps you need to set your Trades Facebook page up for success. They’re easy and free. Getting these brand basics right can be the difference between you wasting all your precious time for months, even years, without getting any results whatsoever or building your brand on Facebook that eventually becomes a power tool in your business and brings you the kinds of clients and work you actually want. We prefer the latter.

Networking 101: Beginners guide to Networking for Trades AND CONSTRUCTION.
You’ve been invited to your first ever networking meeting as a Trade. And you’ve agreed to go. But it’s the night before. And now you’re bricking it. No idea what to do. What to say. What to wear. What to bring. Standing in a room full of suits? Public speaking? What have I let myself in for, I hear you say? But don’t panic. We have a list of dos and don’ts for the networking Trade newbie to make your first time breezier than Gary Lineker’s presenting style.

The Ultimate Trade and construction Testimonial Video of all time.
I’ve said it before and I’ll say it again. Reviews and testimonials are EVERYTHING for your Trades business. What others are saying about you publicly will make or break you. It’s serious stuff. Like man flu. Only way better. Not enough Trades take the time needed to work on and build their reviews and testimonials. Fact. But the funny thing is, if they did take the time, these reviews and testimonials would do a lot of the heavy lifting for them when it comes to marketing their Trades business. Imagine that.

3 Time-Saving Social Media Tips for Trades AND CONSTRUCTION.
As a Trade, do you ever find that when you jump onto Facebook, Instagram and the likes, you end up wasting more time than an apprentice shopping for Tartan paint? Yes. Exactly. So we’ve come up with a few tips to keep you on the straight and narrow when it comes to Social Media for your Trades business.

How To Handle A Negative Facebook Review For Your Trades Business.
Your phone pings. Facebook notification. A negative review has been left on your company Facebook page. Boom. Your Trades business is ruined. Or at least it feels that way.